About me
Hi, I'm Chris Bueno!
I build things. Products, design systems, teams, and really good mac n cheese for my kids.
16+ years in digital design taught me that creativity without strategy is just art, and strategy without heart is just spreadsheets. I help organizations find that sweet spot where user needs, business goals, and design come together.
Whether I'm building design systems developers actually want to use or leading teams across continents, I'm always looking for ways to make meaningful impact through thoughtful design leadership.
How I can help
I craft experiences that connect—but more importantly, I build the teams and systems that make great experiences possible at scale. From design strategy to team leadership, I help organizations create lasting impact through thoughtful, user-centered design.
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
A little about my journey
I started as a 'do it all' designer solving problems one website at a time. Twenty years later, I'm still solving problems—just bigger ones, with bigger teams, for bigger impact. The constant? Always putting people first, whether they're users, teammates, or the developers who have to build my ideas.
Design Director
Slalom
2022 - Present
Design Director
Slalom
2022 - Present
Design Director
Slalom
2022 - Present
Principal Designer
Slalom
2020 - 2022
Principal Designer
Slalom
2020 - 2022
Principal Designer
Slalom
2020 - 2022
Design Lead
Slalom
2017 - 2020
Design Lead
Slalom
2017 - 2020
Design Lead
Slalom
2017 - 2020
Design Consultant
Slalom
2015 - 2017
Design Consultant
Slalom
2015 - 2017
Design Consultant
Slalom
2015 - 2017
Design Lead
Keeper
2014 - 2015
Design Lead
Keeper
2014 - 2015
Design Lead
Keeper
2014 - 2015
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Designer
Xpand Local
2009 - 2010
Designer
Xpand Local
2009 - 2010
Designer
Xpand Local
2009 - 2010
How I approach strategic design leadership
My approach combines strategic thinking with creative execution to build scalable solutions, align cross-functional teams, and deliver measurable business and customer impact.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
Hi
Hi
Hi
Get in touch!
Let's do really cool things together.
About me
Hi, I'm Chris Bueno!
I build things. Products, design systems, teams, and really good mac n cheese for my kids.
16+ years in digital design taught me that creativity without strategy is just art, and strategy without heart is just spreadsheets. I help organizations find that sweet spot where user needs, business goals, and design come together.
Whether I'm building design systems developers actually want to use or leading teams across continents, I'm always looking for ways to make meaningful impact through thoughtful design leadership.
How I can help
I craft experiences that connect—but more importantly, I build the teams and systems that make great experiences possible at scale. From design strategy to team leadership, I help organizations create lasting impact through thoughtful, user-centered design.
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
A little about my journey
I started as a 'do it all' designer solving problems one website at a time. Twenty years later, I'm still solving problems—just bigger ones, with bigger teams, for bigger impact. The constant? Always putting people first, whether they're users, teammates, or the developers who have to build my ideas.
Design Director
Slalom
2022 - Present
Design Director
Slalom
2022 - Present
Design Director
Slalom
2022 - Present
Principal Designer
Slalom
2020 - 2022
Principal Designer
Slalom
2020 - 2022
Principal Designer
Slalom
2020 - 2022
Design Lead
Slalom
2017 - 2020
Design Lead
Slalom
2017 - 2020
Design Lead
Slalom
2017 - 2020
Design Consultant
Slalom
2015 - 2017
Design Consultant
Slalom
2015 - 2017
Design Consultant
Slalom
2015 - 2017
Design Lead
Keeper
2014 - 2015
Design Lead
Keeper
2014 - 2015
Design Lead
Keeper
2014 - 2015
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Designer
Xpand Local
2009 - 2010
Designer
Xpand Local
2009 - 2010
Designer
Xpand Local
2009 - 2010
How I approach strategic design leadership
My approach combines strategic thinking with creative execution to build scalable solutions, align cross-functional teams, and deliver measurable business and customer impact.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
Hi
Hi
Hi
Get in touch!
Let's do really cool things together.
About me
Hi, I'm Chris Bueno!
I build things. Products, design systems, teams, and really good mac n cheese for my kids.
16+ years in digital design taught me that creativity without strategy is just art, and strategy without heart is just spreadsheets. I help organizations find that sweet spot where user needs, business goals, and design come together.
Whether I'm building design systems developers actually want to use or leading teams across continents, I'm always looking for ways to make meaningful impact through thoughtful design leadership.
How I can help
I craft experiences that connect—but more importantly, I build the teams and systems that make great experiences possible at scale. From design strategy to team leadership, I help organizations create lasting impact through thoughtful, user-centered design.
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. Design Strategy
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
2. Product Design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
3. Innovation
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Design Leadership
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
A little about my journey
I started as a 'do it all' designer solving problems one website at a time. Twenty years later, I'm still solving problems—just bigger ones, with bigger teams, for bigger impact. The constant? Always putting people first, whether they're users, teammates, or the developers who have to build my ideas.
Design Director
Slalom
2022 - Present
Design Director
Slalom
2022 - Present
Design Director
Slalom
2022 - Present
Principal Designer
Slalom
2020 - 2022
Principal Designer
Slalom
2020 - 2022
Principal Designer
Slalom
2020 - 2022
Design Lead
Slalom
2017 - 2020
Design Lead
Slalom
2017 - 2020
Design Lead
Slalom
2017 - 2020
Design Consultant
Slalom
2015 - 2017
Design Consultant
Slalom
2015 - 2017
Design Consultant
Slalom
2015 - 2017
Design Lead
Keeper
2014 - 2015
Design Lead
Keeper
2014 - 2015
Design Lead
Keeper
2014 - 2015
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Yogh
2013 - 2014
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Sr. Designer
Empire Essentials Marketing
2010 - 2013
Designer
Xpand Local
2009 - 2010
Designer
Xpand Local
2009 - 2010
Designer
Xpand Local
2009 - 2010
How I approach strategic design leadership
My approach combines strategic thinking with creative execution to build scalable solutions, align cross-functional teams, and deliver measurable business and customer impact.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
01.
Discovery & Alignment
In this phase, I work with stakeholders to understand business objectives, user needs, and technical constraints. Through strategic planning and team alignment, I establish a clear vision and roadmap that guides the entire design organization.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
02.
Vision & Strategy
Here, I develop design strategies that align with business goals and user outcomes. I facilitate ideation sessions with cross-functional teams and create strategic frameworks that drive decision-making across multiple product initiatives.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
03.
Team Orchestration & Execution
Collaboration is essential. I coordinate design teams, establish design systems and processes, and ensure consistent execution across products. This phase focuses on scaling design impact through systematic approaches.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
04.
Validation & Optimization
I implement measurement frameworks to assess design performance and user satisfaction. Through data analysis and user feedback, I guide teams in iterating solutions that meet both user needs and business metrics.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
05.
Scale & Evolution
Once solutions prove successful, I focus on scaling design operations, building organizational capabilities, and establishing sustainable processes that ensure long-term design excellence and team growth.
Hi
Hi
Hi
Get in touch!
Let's do really cool things together.